Product Strategy for High Technology Companies

★★★★★ 4.8 17 reviews

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Management number 233403969 Release Date 2026/06/27 List Price $10.37 Model Number 233403969
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One of the key determinants of success for today’s high-technology companies is product strategy—and this guide continues to be the only book on product strategy written specifically for the 21st century high-tech industry. More than 250 examples from technological leaders including IBM, Compaq, and Apple—plus a new focus on growth strategies and on Internet businesses—define how high-tech companies can use product strategy and product platform strategy for competitiveness, profitability, and growth in the Internet age. Read more

ASIN B005EPVC2Q
XRay Not Enabled
ISBN13 978-0071610346
Edition 2nd
Language English
File size 2.9 MB
Page Flip Enabled
Publisher McGraw Hill
Word Wise Enabled
Print length 400 pages
Accessibility Learn more
Screen Reader Supported
Publication date November 2, 2000
Enhanced typesetting Enabled

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